Guide · 08
Touchpoints
Every touchpoint card is drawn at its true proportions and marked as a template where content is not yet real. Placeholders are named as placeholders. Nothing invents a title, a person, a selection or a quote.
| Touchpoint | Format | Safe area | Card |
|---|---|---|---|
| Title page, web | 1440 × 900 and 390 × 844 | 16px gutters | Title page |
| Festival one-sheet | A4 portrait, 210 × 297 mm | 12mm margins | One-sheet |
| Partner deck | 1920 × 1080: cover in cinema, spread in reading | 96px margins | Deck |
| Studio ident | 2.39:1 (4096 × 1716) and 16:9 (3840 × 2160) | Title-safe 90% | Studio ident |
| End credits | 2.39:1 and 16:9 | Title-safe 90% | End credits |
| Press kit | A4 landscape cover and stills sheet | 12mm margins | Press kit |
| Poster | 27 × 40 in one-sheet; 70 × 100 cm | 0.5 in bleed | Poster |
| Label strip | Release foot, 14px or 4mm | The release’s own | Label strip |
| Release metadata | Stores, Discogs, MusicBrainz | None | Label strip |
| Artist end card | 16:9 and 9:16, in the artist’s own system | The strip at the foot | Artist video |
| Catalogue number | Every work, every format | None | Catalogue |
| Social set | 1080 × 1350, 1080 × 1920, 1200 × 630, 2560 × 1440, avatar 800 | Story text in x 150–930, y 285–1248; YouTube 1235 × 338 centre | Social set |
| Subtitles | 16:9 and 2.39:1 | Bottom 10% | Subtitles |
| Letterhead and signature | A4 portrait; email at 600px | 20mm margins | Stationery |
Merchandise is not part of this kit. Paper goods for a title follow the title’s own system.